Even if you're one of the world's most successful businessmen, you can't always get your own way... And Elon Musk found this out the hard way when he tried to name his own brand of tequila "Teslaquila."
Keep scrolling to read the full, somewhat ridiculous story...
As most of you will know, Elon Musk isn't your most conventional guy...
via: GettyAnd, being the founder, CEO, and Chief Engineering Designer of SpaceX and Tesla, he has an awful lot going for him.
Musk is certainly a man who knows what he's doing.
via: GettyHe is a seriously smart guy and, quickly putting aside the Tesla Cybertruck disaster last year, his success is undeniable.
He has continuously bounced back from all of his professional disasters...
via: GettyMeaning that it will certainly take a lot to drag this man down.
And it seems that 2020 is Musk's year.
via: GettyDespite the devastating global pandemic that has brought millions of lives to a standstill, the businessman seems to be doing better than ever!
Firstly, the news came in that Musk was expecting a baby with Canadian electro musician, Grimes.the media that she was, indeed, 7-months pregnant with the billionaire's child earlier this year.
Shortly afterwards, the happy day arrived for the couple.
@flcnhvy @TeslaGong @PPathole @priscillabanana https://t.co/lm30U60OtO— Elon Musk (@Elon Musk)1588660456.0
The little bundle of joy appeared to be in great health...
@priscillabanana X ? A-12 Musk— Elon Musk (@Elon Musk)1588648459.0
We were hoping it was going to be a joke...
Teacher: we've a new student in the classroom. X ? A-12 introducing himself to the classroom: https://t.co/JpekRcxsME— Shan (@Shan)1588689635.0
But despite the controversy...
via: GettyMusk and Grimes seemed to be set on this unusual name, regardless of the fact that California law wouldn't actually allow them to place this name on the birth certificate.
And just weeks after the arrival of baby X ? A-12...
Falcon 9 launches its first mission for the @SpaceForceDoD https://t.co/ZfWksqYMRr— SpaceX (@SpaceX)1593559403.0
This was the first U.S-based human rocket launch since 2011...
Falcon 9 lands on Just Read the Instructions after delivering GPS III Space Vehicle 03 to orbit for the… https://t.co/sV5tg6SuRV— SpaceX (@SpaceX)1594057458.0
Musk was overcome with emotion after the success of his launch...
via: Getty"I'm really quite overcome with emotion on this day. It's kind of hard to talk, frankly," he told reporters in a call after the launch. "I've spent eighteen-years working toward this goal, so it's hard to believe that it's happened."
Now, not all of Musk's businesses are quite so serious though...
via: GettyBecause, as it turns out, he quite enjoys selling novelty things.
Earlier this year Musk's Tesla website crashed due to an overload of buyers...
Tesla Short Shorts for ￡52 from Tesla (with @TeslaOwnersUK supporter discount). https://t.co/Ge3gTIyKxK— Tesla Owners UK (@Tesla Owners UK)1593979367.0
We know what you're thinking...
Get you a girl that wears “Tesla Short Shorts” ???? https://t.co/Trh7yM8Cou— Nathan ?? (@Nathan ??)1594076141.0
The shorts' description on Tesla's website reads:
via: Tesla"Celebrate summer with Tesla Short Shorts. Run like the wind or entertain like Liberace with our red satin and gold trim design. Relax poolside or lounge indoors year-round with our limited-edition Tesla Short Shorts, featuring our signature Tesla logo in front with 'S3XY' across the back. Enjoy exceptional comfort from the closing bell."
But the reasoning behind the launch of these exclusive Tesla shorts?
All I want for Christmas are some Tesla booty shorts https://t.co/gW3aWIGNFi— henny boi (@henny boi)1606189811.0
This isn't the only strange product that Musk has launched though...Because, now, he has brought out a tequila named "Telsa Tequila."
This novelty idea stemmed from a jokey tweet back in April 2018, wherein he imagined that Tesla had gone bankrupt.
Elon was found passed out against a Tesla Model 3, surrounded by "Teslaquilla" bottles, the tracks of dried tears s… https://t.co/qywhwwMHju— Elon Musk (@Elon Musk)1522620154.0
Although originally a joke, he set about actually making it just a few months later.
Teslaquila coming soon … https://t.co/AtoVGOtvVR— Elon Musk (@Elon Musk)1539362367.0
But he soon ran into a problem...With the name.
Tequila is a designation of origin, meaning to call your drink tequila you have to produce it in Mexico and follow certain rules.This sounds easy, but you also have to have it approved.
But Musk's name "Teslatequila" wasn't.The Business Insider reported that, according to The Verge, the company's effort to brand Teslaquila was blocked by Mexico's Tequila Regulatory Council.
The council argued that "[The] name 'Teslaquila' evokes the word Tequila ... (and) Tequila is a protected word."Martín Mu?oz, the council head, explained that the name "Teslaquila" could cause confusion about the drink's origin.
And so, back in February 2019, an objection was filed.But just a month later,?the Mexican Institute of Industrial Property ruled Teslaquila could not be registered.
Musk and his team, of course, tried to argue the case, claiming that the name was just the Tesla brand name with "quila" added on.
https://t.co/d0i2w8wNKG— Elon Musk (@Elon Musk)1604944999.0
Speaking to The Verge, Mu?oz said:
Christmas came a little early this year! Look what arrived today. Feliz Navidad and viva rEVolution! @elonmusk… https://t.co/4zj1fJl3fS— David Havasi (@David Havasi)1606756276.0